Comscore is committed to providing the market with transparency into the methods, 方法, practices and techniques we use in our measurement. 这样做, we continuously engage with third-party auditors around the world to prove the soundness of our measurement methods.

See below for many of our accreditations and certifications, as well as the status of our in-progress third-party reviews.

美国

Media Rating Council

Media Rating Council

MMX - Desktop-Only, Includes assessments of tagging, census collection, and the following MMX reports - National Key Measures, Demographic Profile, % Change 媒体的趋势, 目标的趋势, 错误的利润率, 媒体的趋势, Audience Duplication, Cross-Visiting, Source/Loss and % Change 目标的趋势 Reports, 认证的 all metrics, including Pages, Unique Visitors, Duration and their derivatives (2016). 认证的 Sophisticated Invalid Traffic detection and filtration of desktop traffic (2016).

vCE验证, 认证的 Display Viewability, 品牌安全*, In-Geo (US/Non-US), Invalid Traffic Detection (2012). (As of 2014, extended to reflect net reporting reflective of advanced non-human traffic filtration). Accreditation extended to Video Viewability (2015). 认证的 Sophisticated Invalid Traffic detection and filtration of desktop and mobile web traffic (2016). 认证的 Mobile Viewability measurement across display, video, web and apps (2017). Accreditation for Sophisticated Invalid Traffic detection and filtration extended to mobile in-app traffic (2017).

* vCE's Ad Verification accreditation is at the property level. vCE is not accredited under MRC's content-level 品牌安全 requirements.

vCE观众2.0, 认证的 Desktop only: Campaign Age / Gender Demographics and the resulting Reach, Frequency and GRPs (2016). 

Trustworthy Accountability Group (TAG)

TAG-Logo

Comscore是一个 Validated 数字 广告 Assurance Provider (DAAP) through the TAG Anti-Piracy Program (2016). Comscore’s 2016 Certified Against Fraud status was upgraded to independently-validated  Certified Against Fraud 通过标签(2017).

联合王国

美国广播公司

美国广播公司有限

Comscore Direct, the census data input to Comscore’s MMX product. Design Effectiveness Review, desktop data for UK sites (2012). Certification, desktop data for UK sites renewed annually since (2013). Design effectiveness review and certification, mobile data for UK sites (2018). Certification for desktop and mobile data extended to include sites in 西班牙 (2019).

 

法国

Le Centre d’Étude des Supports de Publicité

Le Centre d’Étude des Supports de Publicité

MMX, Audit successfully completed (2014).

vCE (Validation and Audience 2.0): Audit successfully completed (2017).

芬兰

Finnpanel

Finnpanel

Video Comscore provides census measurement of 数字 Video for the national Television measurement institute (2015).

 

印尼

印尼n 数字 Measurement Consortium and Bekraf

印尼n 数字 Association

Comscore selected as 印尼 online audience measurement partner (2016).

马来西亚

马来西亚n 数字 Association

马来西亚n 数字 Association (MDA)

Comscore appointed as the Official Internet Audience Measurement currency for 马来西亚 (2013).

 

墨西哥

Consejo de Investigación de Medios
In collaboration with the Media Rating Council

vCE验证, Successfully audited for Display Viewability, 品牌安全, In-Geo, Invalid Traffic Detection (net reporting reflective of advanced non-human traffic filtration), extending to Daily Unique Cookies (2014) and Video (2016).

Enumeration Survey, Successful review in 2015 (w/ COTAE)

荷兰

Nobo

Nobo

Comscore chosen for census measurement of online consumption as part of the national JIC for the 荷兰 (2015).

西班牙

Asociación para la Investigación de Medios de Comunicación

Asociación para la Investigación de Medios de Comunicación

MMX, Audited regularly as part of an ongoing commitment to the JIC for 西班牙 (2012). MMX Multiplatform audited (2014). Mobile Metrix audited (2015).

OJD Interactiva

OJD Interactiva

Comscore Direct, Certified (2012).

 

瑞典

Mediamätning i Skandinavien

Mediamätning i Skandinavien (MMS)

Video Comscore chosen for daily measurement of online video consumption as part of the national JIC for 瑞典 (2011).

Video Comscore provides Orvesto Internet panel data for audience measurement of 数字 Video (2016).

 

For additional information on the status of our industry audits, please contact your Comscore representative or email learnmore@liberation2010.com